All work

Project 05 — Brand identity · Research

TLPS

Teaching Learning Practices Survey. An editorial identity for an education research survey: a serious serif, warm plum-to-chalk gradients, and a palette that works in charts.

TLPS, Teaching Learning Practice Survey logo Horizontal lockup
Client
Language and Learning Foundation (LLF), supported by Tata Trusts
Category
Brand identity, research
Role
Brand designer
What I made
Logo, a plum-to-chalk gradient system, and brand guidelines covering fonts, logo use and dashboards
Year
2025
TLPS identity with plum-to-chalk gradients

The Teaching Learning Practices Survey (TLPS) 2025 is India's first large-scale, multi-state study examining everyday teaching and learning practices in early-grade (Grades 1–2) language and mathematics classrooms.

Anchored by the Language and Learning Foundation (LLF) and supported by Tata Trusts, the survey provides crucial baseline evidence to support the goals of the NIPUN Bharat Mission.

01 — Colour

Plum to chalk: warm, human, data-friendly.

Built to work as gradients, so a research brand can feel education-centric, warm and grounded, and still carry charts.

Four gradients: plum to coral, plum to red, red to chalk, and chalk to plum

02 — Guidelines

An editorial serif for serious research.

Guideline pages covering fonts, dashboard use, the logo and gradients